Product Marketing Manager

Job Description

Posted on: 
October 29, 2024
UMA Purpose: UMA is the canonical source of truth that blockchains use to verify real world data. 
UMA Vision: UMA enables any verifiable truth to be recorded on-chain, trustlessly.
Who is Risk Labs?
Risk Labs is the foundation and core team behind UMA, and some top tier products built with it such as oSnap, Oval, and the  Across protocol . The Risk Labs team, operates as one cohesive (amazing!) culture, but focuses on two core protocols, UMA and Across. UMA and Across are decentralized protocols governed by community members across the globe in DAOs, and are supported by Risk Labs Foundation. UMA's optimistic oracle (OO) can record any verifiable truth or data onto a blockchain. Across is leading the future of interoperability with its frontier intents based architecture. 
Where do you fit in?
UMA is looking for a driven and passionate PMM that is ready to drive GTM strategies, enhance retention and adoption, and act as the voice of our users. This role will bridge the gap between product, sales, and marketing functions to ensure marketing is aligned with the needs of the sales and product roadmap and strategies. This PMM will be working on the next generation of the Optimistic Oracle, so much of which remains uncovered! 
What you’ll be doing
- Strategy creation and execution: Craft a comprehensive strategy for brand awareness, protocol adoption, and growth of the protocol’s core KPIs.
- Build the systems and processes for detail-oriented execution: Work with product, community, and BD to deliver on your strategy and campaigns in a detail-oriented, time-conscious, and competitive manner that drives results. Build the systems and processes along the way to most effectively execute.
- Data-driven decision-making: Analyze market trends, competitor activities, user behaviors, campaign performance, and community involvement to inform and optimize on your strategy
- Budget management: Propose and own a marketing budget, including the strategic rationale for events, campaigns, and other resources. Delivering data driven reports on the ROI regularly.
- Community and marketing advocacy: Advocate for community and marketing efforts on a product and organizational level. We want to grow a world-class marketing and community team; help us deliver.
- Coordinate and collaborate: Collaborate closely with other members of the marketing team to brainstorm, create, and execute on your strategy and campaigns while fostering a culture of creativity and experimentation.
Requirements
- Self starter, willing to roll up their sleeves with any challenge 
- At least 3 years experience as a PMM
- Run both scalable and scrappy campaigns across various channels 
- Proven ability to turn data into creative action
- High EQ: promote a community culture of kindness, positivity, and inclusivity 
- Ability to use your depth of knowledge around DeFi, blockchain, and oracles and translate complex concepts to various audiences
- Expert in navigating Discord, Discourse and other forums, and Twitter. 
- Excellent written and verbal communication skills, multiple languages is of course an asset 
Nice to have: wordsmithing and designing basic marketing content
Compensation and Benefits
- Pay packages include competitive salaries & meaningful token options.
- Salaries for this role range from $100-160k (USD), and your token allocation can grow with your voting rewards while you participate in the growing ecosystem.
- Will pay in stablecoins or fiat
- Philosophies for a culture that show we care: Take vacation when you need it, family care, training and development (just to name a few)
- 100% remote, which means we encourage you to create the work environment that you thrive in
- At least two team wide offsites a year
Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. Risk Labs, the employing entity, is an equal opportunity employer and is dedicated to diverse, inclusive, and authentic workplaces. So,  if you’re excited about this role but your past experience doesn’t perfectly align- we encourage you to apply anyways. We value you taking the chance. Risk labs will not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Our values: 
1) We value each individual’s right to economic freedom.
2) We value openness, honesty, and directness.
3) We value integrity.
4) We value iterative learning.
5) We value taking smart risks.
6) We value creating an environment where everyone “does their best work”.
Why do we love working at Risk Labs?
We are a group that's aligned with the ethos of the crypto industry and doing our best to make an impact for the industry and world at large. You’ll succeed with Risk Labs if you’re a self-starter, kind, adaptable, and passionate about making an impact. Risk Labs is a values driven team that strives to create an environment where we can do our best work, and succeed. We're building products that we believe in, and continuing to strive for innovation and growth. Both personally and professionally we support each other to create a happy, healthy, and inspired team vibe, so we can remain motivated to build things the world needs and loves. We take pride in the fact that we are at once family-friendly as well as nomad-friendly.
UMA's optimistic oracle is a decentralized truth machine for Web3- yes, that’s a bold and very exciting statement. We’ve built a solid foundation, in terms of the team, the technology, and the products, and the road map ahead is one full of exciting technical challenges, growth, and telling our story to the world. Across is creating an interoperable world where DeFi is seamless with its intents based architecture. We’ve grown from an early bridge, to a market leader, and won’t stop innovating and building. We have big dreams, and a team excited to bring them to life. 
Still want to know more?
- Our team blends a mix of highly-sought engineers, and a diverse business team to showcase their high quality tech. Our international and fast-growing team includes a diverse background of experiences and has drawn world class talent. We have a great network of supportive investors from groups like: Placeholder, Blockchain Capital, Bain Capital, Coinbase, Dragonfly... to name a few.
- Teammates take the time off that they need and support each other to be their best selves- we care about your wellness. 
- You will not get bored with Risk Labs. We are constantly developing, building, experimenting and evolving. Yes we try to allow people to focus on their specific product areas, but things are always shifting and evolving. There’s no right answer and we’re all just doing our best!

Salary & Benefits

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